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Using Kano Model for Strategic Planning

 
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Customer Satisfaction

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Cengiz Pak Cengiz Pak
Strategy Consultant, Turkey
5
Using Kano Model for Strategic Planning
The Kano model can be used to find a new direction, so it can also be used as a method for defining a new strategy.

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  Jorge Manuel Nunes Martins Jorge Manuel Nunes Martins
Business Consultant, Portugal
 
0
We Must Address Customers Needs
We must know what our customers want or need or desire.

  kvssiyer kvssiyer
Consultant, India
 
0
Kano Model Gives Direction to Strategy
Indeed Kano's model gives an innovative model of excellence in identifying and meeting the customer 's inherent potential needs and is basic to business growth and prosperity.
It gives direction to business strategies and developments.

 

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Special Interest Group
More on Customer Satisfaction
Summary
Forum
topic Sensemaking: what are the True, Deeper Needs of your Customers? Really?
topic Kano Model Examples in FMCG and in B2B Business
topic 4 Categories of Customer Needs and 30 Elements of Value (Bain)
topic Overall Satisfaction in Customer Satisfaction Questionnaire?
topic Alternate Methods to Measure Customer Satisfaction
topic What is Customer Satisfaction? Definitions
topic What is (Customer) Utility? Meaning
topic Relation Between Employee & Customer Satisfaction
topic Assumptions of the Kano Model
topic How to Design a Generic Model Serving Unique Customers?
topic Software for Measuring Customer Satisfaction
🔥 Customer Satisfaction Depends on Problem-Solving Efforts, not on Empathy
topic C-U-S-T-O-M-E-R Service Dynamics in the New Economy
topic How to Trigger Customer Satisfaction - Variables
topic Customer Emotions and Actions
topic Customer Satisfaction and Competitive Advantage
topic Risks associated with Excitement Factor
👀Using Kano Model for Strategic Planning
topic Other Attributes of Features of a Product or Service
topic Customer Satisfaction as Research Driver
topic Research Software Development Industry?


Special Interest Group
More on Customer Satisfaction
Summary
Forum
topic Sensemaking: what are the True, Deeper Needs of your Customers? Really?
topic Kano Model Examples in FMCG and in B2B Business
topic 4 Categories of Customer Needs and 30 Elements of Value (Bain)
topic Overall Satisfaction in Customer Satisfaction Questionnaire?
topic Alternate Methods to Measure Customer Satisfaction
topic What is Customer Satisfaction? Definitions
topic What is (Customer) Utility? Meaning
topic Relation Between Employee & Customer Satisfaction
topic Assumptions of the Kano Model
topic How to Design a Generic Model Serving Unique Customers?
topic Software for Measuring Customer Satisfaction
🔥 Customer Satisfaction Depends on Problem-Solving Efforts, not on Empathy
topic C-U-S-T-O-M-E-R Service Dynamics in the New Economy
topic How to Trigger Customer Satisfaction - Variables
topic Customer Emotions and Actions
topic Customer Satisfaction and Competitive Advantage
topic Risks associated with Excitement Factor
👀Using Kano Model for Strategic Planning
topic Other Attributes of Features of a Product or Service
topic Customer Satisfaction as Research Driver
topic Research Software Development Industry?
Knowledge Center

Customer Satisfaction



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