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Customer Satisfaction and Competitive Advantage
nhongonhema, Accountant, Zimbabwe, Member
What is the role of customer satisfaction in gaining a competitive advantage?
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Customer Satisfaction and Competitive Advantage
lenworth grandison, Jamaica, Member Customer satisfaction is what every organization aspires to achieve, it keeps the customer coming back, this in itself usually transcends to a loyal customer, when the customer needs a product from that particular product class your product readily comes to mind, so the customer goes out and makes the purchase, hence success for the organization.
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