Strategic Stakeholder Management[利益相关者战略管理]

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Berman、Wicks、Kotha、Jones等人，在Edward Freeman早期研究工作的基础上，提出的利益相关者战略管理是一项工具性的利益相关者管理方法 （美国管理学会学报， 1999/10，42卷5册）。

利益相关者战略管理法认为：

为了能够确保长期股东价值最大化，管理人员要尤为注重关键利益相关者的关系。

公司的一举一动与它的每一名利益相关者都有切身联系， 谨慎管理公司的运营环境，包括与管理好与所有利益相关者的关系，是优秀企业管理的一个重要组成部分。 对公司来说，成功管理好利益相关者关系，其价值是显著的。
 

可以看出，这个管理模型的最基本的假设就是，公司决策的终极目标是取得市场成功。 公司视利益相关者为外部市场环境的一部分，所以，为了确保其收益和股东价值，必须对利益相关者加以管理。 充分关注利益相关者权益，能够避免出现公司的经营决策由于考虑不周而遭受利益相关者横亘阻挠的情况。 这种可能性是存在的，因为利益相关者控制着一定的资源，这些资源是企业执行决策所必要的（Pfeifer & Salancik，1978）。 总而言之，利益相关者管理是企业实现其经营目的的一种手段。 舍不得孩子套不住狼，为了达到目的，有些事你不得不做。 公司的目的，或者说其运营的最终结果，当然不是给所有的利益相关者带来财富， 公司经营成果的最终受益人只能是： 公司股东。 根据Donaldson、Preston（1995）以及Quinn、Jones（1995）对于这一概念的阐释，我们很容易看到，利益相关者战略管理对于企业来说，只是一种有利可图的且能够被利用的工具。 Quinn和Jones认为， “当这幅图画中包含进了工具性伦理观的内容，（利益相关者战略管理）就只能是企业管理者为了实现利益最大化所能运用的一个附加手段”（1995： 25)。

在此定义下，利益相关者管理只能是企业战略的一部份，而绝不会成为企业战略的驱动力。 利益相关者战略管理亦含蓄地表达了这样的观点：如果所采取的管理模式被证明无益于企业的盈利目的，或者某一相关者资源对企业不再重要，那么企业将毫不犹豫地放弃对其进行战略管理。 只有当利益相关者对企业具有战略价值时，利益相关者管理才会进入企业的决策过程。

利益相关者战略管理模型又具体分为：直接影响模型（Direct Effects Model）和 适度模型（Moderation Model）。 所谓直接影响模型，就是管理人员对于利益相关者的行为态度，对企业的财务绩效、公司战略直接发生影响。 而在适度模型下，利益相关者管理对企业的战略与财务绩效发生调和作用，从而间接影响企业战略。

论坛 关于以下内容的论坛讨论：利益相关者战略管理。您可以在下方提出有关此主题的问题、分享您的经验、报告新的发展或解释一些事情。 开始一个新的论坛主题关于利益相关者战略管理 在这里分享您的知识（或提出问题）   Treating Patients as Strategic Stakeholders After working for more than 4 years and on 4 different health care concepts I realized that though the patient is a strategic stakeholder, in the health care industry it is one without power. In India... 3   Stakeholders Involvement in the Strategic Change Management Process in Public Organizations I would really appreciate to receive some positive input on stakeholders involvement in the strategic change management process in public organizations.... 2   2条评论 Include Stakeholder Management in Strategy I would appreciate to receive some views to the position that "Stakeholder Management should be part of the Corporate Strategy"...?... 2   2条评论 Stakeholders Management and Partnering I need some help to explore the relations between Stakeholders Management and Partnering. Are they the same thing or are there some differences between them? What are the linking points and dilemmas... 1   Involving Stakeholders in the Introduction of Change What are the systems to involve apporariate stakeholder in the introduction of change?... -1

最佳实践 关于利益相关者战略管理的最高评价的讨论主题。在这里你会找到最有价值的思路和切实可行的建议。 🥇 Stakeholder Definition? I need a comprehensive definition of a Stakeholder. Who can help mee?... 17   6条评论

专家提示 关于Strategic Stakeholder Management（英语）的高级见解。在这里，您将找到专家的专业建议。 Stakeholder Capitalism (Freeman) Stakeholder Management Professor Freeman has recently published a formidable article about this subject in the Journal of Business Ethics (2007... 4 Levers to Pursue a Dual Corporate Purpose CSR, Impact on Society, Balancing Financial and Social Goals, Dual Purpose These is a slow but steadily increasing trend for corporations to diminish their single-minded pursuit of shareholder va... CEOs Time Spent per Stakeholder / Constituency CEO Coaching, CEO Time Management, Stakeholder Management Research by Porter, Nohria and Higgins among 27 CEOs revealed the following interesting data on with whom they spend the... How to Effectively Conduct a Stakeholders Meeting? Stakeholder Meetings, Best Practices Here are a few tips to effectively manage a stakeholders meeting: 1. Try to avoid getting into details and drawn into... The Role of the CEO in Strategic Change Initiation Communicating Strategic Change In management literature the role of the CEO in formulating and implementing strategic change has often been emphasized.... The Maturity Stages of Corporate Responsibility Organizational Development, Corporate Responsibility Maturity Simon Zadek provides a useful best practice five-stage maturity model of how organizations deal with Corporate Responsib...

信息来源 有关利益相关者战略管理的各种信息来源。在这里，您将找到Powerpoint，视频，新闻等可用于您自己的讲座和讲习班。 The Purpose of Business: Stockholder versus Stakeholder Theories Stakeholder Analysis; Stakeholder Commitment This presentation elaborates on the objectives and purposes of businesses according to different views: those of stockho... Strategy, Society and CSR CSR Strategy, Competitive Advantage, Strategic Corporate Social Responsibility, Strategy and Society Presentation about the relationship between CSR and Competitive Advantage. It includes the following sections: - Busine... The Dawn of Conscious Capitalism Conscious Capitalism, Value-driven Consumer, Socially Responsible Investing, Corporate Responsibility This presentation provides an introduction into the concept of conscious capitalism, and includes the following sections... CSR Implementation and Communication Model (Schmeltz) CSR Communication, CSR Implementation, CSR Strategy, Corporate Identity, Corporate Values, CSR Stages, Because Corporate Social Responsibility is a value-based concept, it is highly connected with an organization�s values a... Introduction to Stakeholder Management Introduction to Stakeholder Management David Butter explains what stakeholders are and their importance for organizations, distinguishing internal from externa... Strategic Stakeholder Management Diagram Strategic Stakeholder Management Download and edit this 12manage PowerPoint graphic for limited personal, educational and business use. Republishing in ... Stephen Covey on the Speed of Trust Corporate Strategy, Global Economy, Banking System, Leadership Development, Stakeholder Management Steven Covey hints at some of the reasons why trust is so fundamental for corporations, the banking system, financial in...

研究链接 自动跳入有关以下内容的其他有用资源利益相关者战略管理。 新闻 视频 简报   书比人好 学术的 更多

比较： Intrinsic Stakeholder Commitment[内部相关者认同]  |  Normative Approach of Stakeholder Theory[利益相关者理论的规范取向]  |  Shareholder Value Perspective[股东价值观]  |  Stakeholder Value Perspective[利益相关者价值观]  |  Stakeholder Analysis[利益相关者分析]  |  Stakeholder Mapping[利益相关者分析图]  |  Value Based Management[价值管理]  |  Strategic Intent[战略意图]  |  Moral Purpose[道德目的]

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