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Typical Risks of a Diversification Strategy
Typical risks of a Diversification strategy in the...
Usage (application)Marketing Strategy
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A More Advanced Version of the Ansoff Matrix
While his original Product Market Matrix had only ...
Usage (application)Product Development, Product Portfolio Management
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How to Find or Redefine Market Boundaries?
In their book:
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Must-haves of a Portfolio Strategy
Ansoff mentions 4 components of a portfolio strate...
Usage (application)Product Portfolio Management, Best Practices, Product Strategy
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Pitfalls and Obstacles in Product Development Strategy
Although product development can be an important g...
Usage (application)Product Development, Product Portfolio Management
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Diversification Pitfalls
Diversification of businesses has in many cases re...
Usage (application)Things to Signal and Avoid when Diversifying
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Challenging the Existing Strategic Logic
A tool by
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Typical Risks of a Market Development Strategy
Typical risks in the Ansoff framework of a Market ...
Usage (application)Marketing Strategy
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In Which Direction Should we Grow our Portfolio?
According to Professor Aneel G. Karnani in 'Master...
Usage (application)Portfolio Strategy, Innovation Strategy
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Typical Risks of a Market Penetration Strategy
Typical risks of a Market Penetration strategy in ...
Usage (application)Marketing Strategy
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Determining the Optimal Breadth of your Product Portfolio
Due to technology changes and a stiffing competiti...
Usage (application)Product Portfolio Analysis
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The SCAMPER Technique to Creatively Solve Problems and Create Innovative Ideas
SCAMPER is a creative or
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