Часто, процесс создания ценности требует значительных изменений. John Kotter пришел к заключению в своей книге «A force for Change: How Leadership Differs from Management» (1990), что существуют 8 причин, почему многие процессы изменений не достигают успеха:
8 причин, почему многие процессы изменений не достигают успеха
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Позволять too much сложности.
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Неспособность создать серьезную коалицию.
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Не понимание потребность для ясного видения.
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Неспособность ясно передать видение.
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Трудности в реализации видения.
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Отсутствие планирования и реализации краткосрочных результатов.
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Объявление слишком скорой победы.
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Неспособность фиксировать изменения в корпоративной культуре.
Модель фаз перемен
Для того чтобы предотвратить эти ошибки, Kotter создал следующую модель фаз перемен. Она также состоит из 8 стадий:
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Создайте чувство срочности (sense of urgency).
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Создайте коалицию.
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Разработайте ясное видение.
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Распространите видение.
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Окажите поддержку людям для того, чтобы преодолеть препятствия.
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Обеспечьте краткосрочные выигрыши.
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Консолидируйтесь и продолжайте двигаться.
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Фиксируйте изменение.
Согласно Kotter, важно следовать 8 фазам перемен точно в вышеуказанной последовательности.
Книга: John Kotter - A force for Change
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Сравните с Change Phases (Фазы перемен): Six Change Approaches (6 подходов к изменениям) | Forget Borrow Learn (Забыть, занять, выучить) | Organic Organization (Органическая организация) | Force Field Analysis (Анализ силового поля) | Appreciative Inquiry (Восприимчивое дознание) | Positive Deviance (Позитивное отклонение) | Changing Organization Cultures (Изменение организационных культур) | Culture Types (Культурные типы) | Core Group Theory (Теория центральной группы) | Planned Behavior (Запланированное поведение) | Business Process Reengineering (Реорганизация бизнес процессов) | Kaizen (Кайдзен) | Change Management (Управление изменениями) | DICE Framework (Концепция DICE) | Change Model Beckhard (Модель перемен Beckhard) | Dimensions of Change (Параметры перемен) | Result Oriented Management (Менеджмент, ориентированный на результат) | Causal Model of Organizational Performance and Change (Причинно-следственная модель организационной деятельности и изменения)
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