Economic theory holds that in the normal course, and in the absence of
market imperfections, abnormal economic rents will get competed away by rivals
or new entrants to an industry. The Resource Based View holds that firms can
earn sustainable supra-normal returns if and only if they have superior resources
and those resources are protected by some form of isolating mechanism preventing
their diffusion throughout industry.
Early adopters of the Resource Based View
Edith Penrose contributed to the RBV field as early as 1959, when
she argued: "a firm is more than an administrative unit; it is also a collection
of productive resources the disposal of which between different users and
over time is determined by administrative decision. When we regard the function
of the private business firm from this point of view, the size of the firm
is best gauged by some measure of the productive resources it employs". And
Birger Wernerfelt coined the term in 1984.
Jay Barney's Resource Based View of the Firm
However most scholars consider Jay Barney as the father of the modern
Resource-Based View of the Firm (RBV). His theory ('91) suggests that there
can be heterogeneity or firm-level differences among firms that allow some
of them to sustain competitive advantage. Therefore, the RBV emphasizes strategic
choice, charging the management of the firm with the important tasks of identifying,
developing and deploying key resources to maximize returns.
Barney (1991: "Firm resources and sustained competitive advantage")
made clear that abnormal rents can be earned from resources to the extent
that they are VRIN:
Valuable (when they enable a firm to conceive or implement strategies
that improve its efficiency or effectiveness)
Rare (valuable firm resources possessed by large numbers of competing
firms can not be sources of either a competitive advantage or a sustainable
competitive advantage)
Imperfectly Imitable (because of {a combination of} three reasons: unique
historical conditions, causally ambiguous, social complex)
Non-Substitutable (there must not be strategically equivalent valuable
resources that are themselves either not rare or imitable)
Other strategists on the Resource Based view of the firm
Differences may occur in the form of resources such as patents, properties,
proprietary technologies, or relationships. Most scholars claim that it is
only/mainly intangible resources that explain performance heterogeneity among
firms and thus are the likely sources of competitive advantage. (Galbreath
and Galvin recently discovered that while RBV theory largely associates
firm performance with intangible resources, the association may not always
hold true empirically. One explanation may be that the strength of some resources
are dependent upon interactions or combinations with other resources and therefore
no single resource - intangible or otherwise - becomes the most important
to firm performance. (Academy of Management Best conference Paper 2004 BPS:
L6))
'VRIN
resources' are tough to find. This becomes especially clear when we look
at the work done on strategies sometimes characterized as 'economizing' (Porter,
1996). These include reengineering, enterprise
systems, benchmarking, downsizing,
and other similar approaches of efficiency. Unfortunately, such techniques
are available to all competitors in an industry. They merely raise the bar
for everyone, usually in a transparent way, and do not produce long-term competitive
advantage.
There is a dilemma in attainable resources not being sustainable. Clearly
valuable resources that sustain advantage must be hard or impossible to imitate
-and therefore not available to those who do not already have them. Imitable
resources, on the other hand, can be attained by their aspirants. But as soon
as they show clear promise, they risk being competed away: their strength
becomes their weakness. Thus attainable resources are not sustainable.
Recent developments on the Resource Based View
More recently, the dynamic capability perspective has extended the Resource
Based View to the realm of evolving capabilities. By developing capabilities
based on sequences of path-dependent learning, a firm can stay ahead of its
imitators and continue to earn superior returns (Dierickx and Cool,
1991; Teece et al., 1997). There is nothing to say, however, that most
firms have the capacity to place themselves on a learning curve that would
prevent rivals from leapfrogging them. To do so they would have to pick an
optimal capability development trajectory that is (a) strictly path dependent
to sustain first mover advantage, and (b) nonsubstitutable with an equally
efficient trajectory. Bounded rationality conditions might obstruct the first
aim, conditions of equifinality the second. Again the goal of inimitability
is highly demanding, and asks the question of how to achieve it with assets,
resources, or capabilities the firm does not already have. Thus notwithstanding
major advances in the field of strategy, practitioners are left with a dilemma:
how to develop sustainable advantage that they do not possess, but is nonetheless
attainable.
A study by Danny Miller of a number of firms shows how some of them
were able to build not so much on resources and capabilities as on asymmetries.
Asymmetries are typically skills, processes, or assets a firm's competitors
do not and cannot copy at a cost that affords economic rents. They are rare,
hard or impossible to imitate and non-substitutable, although not connected
to any engine of value creation, and, in fact, often act as liabilities. By
discovering and reconceptualizing these asymmetries, embedding them within
a complementary organizational design, and leveraging them across appropriate
market opportunities, many firms were able to turn asymmetries into sustainable
capabilities.
Forum discussions about the Resource-based View. Below you can ask a question about this topic, share your experiences, report a new development, or explain something.
Challenges of Managing Conglomerates...
I am currently dealing with following question: what are the challenges of managing conglomerates, starting from the resource based view? Any ideas, where to start?...
Extended RBV Approach
The problem of resource based theory lays in restricted definition of the resources as ontological objects. It seems to be rational to use certain properties of the resource set as a representation (i...
Can 'Product Design Capability' be a Resource for an Organization?
I am trying to fit Product (or Service) Design from the perspective of Resource-based theory, with a special emphasis on VRIN (or VRIO).
In this approach, product/service design is then being viewed...
Relevance of RBV When Facing Low Cost Competition
Is the RBV still relevant given the rise of competition from low wage countries (ie China)?
New competitors are not imitating incumbents resources so much as redefining them....
Strategic Resource Planning
Are there models exercises / solutions available on strategic resource planning?
Any experienced managers in this field... Ready to guide a MNC?...
Resource Based View of the Firm and SWOT
Resource-based view of the firm is a bit like a SWOT analysis. You analyze all the available resources of the business to further achieve its business goals. After that, evaluate and assess where you ...
Example RBV - Engineering Firm
I am writing a thesis on RBV. One case study is a consulting engineering company. Which are the main features and capabilities of such a company from A RBV perspective?...
RBV and Comparative Advantage
RBV is also about comparative advantage and strategy.
E. Spulberg at US Kellog University said: "The best strategies are those where firms meet the geography..."...
The Conditions of RBV are Seemingly Non-Complementary
The two limiting conditions for RBV to be earning sustainable supra-normal returns are seemingly non-complementary. Having superior resources (Valuable) is definitely very important / necessary. But, ...
Barney Changed VRIN into VRIO
Barney developed the VRIN framework (1991) to VRIO. The "O" stands for the Organisation's capability to support and deliver the "Valuable", "Rare" and "In-imitable" resource....
Sources for Resource Based View
In order to find possible / potential sources for the resource based view, I recommend you look into the company's:
(1) Tangible and intangible assets (maybe financial position, or company software, ...
Advantages of RBV (benefits)
The resource based view of the firm is a terrific tool for analyzing the presence, or lack thereof, of wealth-creating mechanisms within a given company.
When one combines results from those analyses...
RBV & Financial Capability
The Chinese security regulation commission regulates the access to equity and bond. Only firms which meet the qualifications are eligible to obtain access to external finance.
Do you think a firms' a...
Measuring the Existence of RBV in an Organization Does anyone have an idea of how to measure the existence of RBV in an organization?
At least to my knowledge, there isn...
Protection of your Strategic Resources Against Imitation How can barriers to imitation be created?
How can we make a competitive advantage into a sustainable one?
Here's a lis...
Achieving Sustainable Competitive Advantage Three schools of thought have now been identified as those focused on firm-internal factors (resources and capabilities)...
R&D, Product Development, Service Development, Strategy, Marketing, Innovation, Visioning The Internet age represents a huge challenge for most businesses. Why?
Because the Internet, wireless devices such as m...
Inside-out Corporate Strategy, Corporate Visioning According to Professor Todd Zenger, companies should focus less on competitive advantage (this isn't what really interes...
R&D, Product Development, Service Development, Strategy, Innovation, HR, Career Management To accommodate the strategic demands of the internet age, clever, creative knowledge workers are needed in product/servi...
VRIN: Strategic Learning Click on More for an explanation of Dynamic Capabilities, the ability of firms to develop capabilities or competencies t...
Information Sources
Various sources of information regarding the Resource-based View. Here you will find powerpoints, videos, news, etc. to use in your own lectures and workshops.
Resource-based View, Barney, VRIO-framework, Internal Analysis Presentation about the Resource-based view focusing on the VRIO-framework of Barney. The presentation includes the follo...
Business Strategy, Value Chain Management This presentation compares Porter's competitive advantage thinking with Barney's Resource Based View, focusing on how co...
Resource Based View, Comparative Advantage This paper by Anoop Madhok and Sali Li is primarily concerned with competitive heterogeneity. By revisiting Ricardian ec...
Business / Corporate Strategy Download and edit this 12manage PowerPoint graphic for limited personal, educational and business use.
Republishing in ...
Research Links
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