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azeem Student (MBA), Pakistan
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Here's my summary of integration strategies:
1. VERTICAL INTEGRATION:
1A. Forward (Vertical) integration:
= Seeking ownership or increased control over distributors or retailers.
Forward integration involves gaining ownership or increased control over distributors or retailers.
You can gain ownership or control over the distributors or retailers using forward integration.
1B. Backward (Vertical) Integration:
= Seeking ownership or increased control over a firm’s suppliers.
Both manufacturers and retailers purchase needed materials from suppliers. Backward integration is a strategy of seeking ownership or increased control of a firm's suppliers. This strategy can be especially appropriate when a firm's current suppliers are unreliable, too costly, or cannot meet the firm's needs.
2. HORIZONTAL INTEGRATION:
= Seeking ownership or increased control over a firm's competitors.
Horizontal integration refers to a strategy of seeking ownership of or increased control over a firm's c (...) Read more? Sign up for free
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David Wilson Manager, Canada
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Is There a Third Dimension?
Hi Azeem. Have you ever consider a diagonal integr (...)
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Leonard Caillouet
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3. Orthogonal Integration
To the strategic integration models suggested by a (...)
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srinivas Lecturer, India
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Strategies beyond Competition
The integration strategies discussed above are bas (...)
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Ajaya Shankar Gupta Ainapur Management Consultant, India
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Vertical and Horizontal Integration are the Main 2
The main classification of Integration Strategies (...)
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Murtaza Syed Consultant, Pakistan
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FMCG Multinationals are Practicing Horizontal Integration
I appreciate azeem has shared the summaries of the (...)
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Onyango Lucius Events Marketer, Uganda
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Only 2 Dimensions in Strategic Integration
I think there really are only two dimensions in st (...)
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Adonis Business Consultant, France
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Focus Strategy on Own Firm's Strategy or Think Beyond that?
@srinivas proposes a good view. We don't need geom (...)
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Walter Berns Strategy Consultant, United States
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Horizontal Integration Tends to Monopolizing
The unfortunate thing about mergers and takeovers (...)
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James Mudzikitiri Business Consultant, Zimbabwe
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Integration Strategies Reaction to External Enviroment
Integration strategies can also be embarked on as (...)
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Jay Lo Partner, Taiwan
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The Third Dimension
To me the third dimension would be people. Integra (...)
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Leonard Caillouet
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Limited Dimensions of Integration Strategy Models
To those who point out that there are primarily th (...)
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faisal Manager, Pakistan
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Example of Diagonal Integration
@David Wilson: Can you give any example of such 'd (...)
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Sandhya.R Professor, India
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Integrating All Activities in the Strategy
Integration strategy is not only a concept applica (...)
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Tom Wilson HR Consultant, United States
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Horizontal and Vertical Integration
The military depends upon the chain of command for (...)
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eduardo oliva Professor, Mexico
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Flexible Integration Strategies
May I suggest that we could approach this integrat (...)
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