Values and Lifestyles (VALS) - Survivors Profile

Values and Lifestyles
Knowledge Center

 

Next Topic

Values and Lifestyles > Forum

Bernie Hamilton
Survivors live narrowly focused lives. With few resources with which to cope, they often believe that the world is changing too quickly. They are comfortable with the familiar and are primarily concerned with safety and security. Because they must focus on meeting needs rather than fulfilling desires, Survivors do not show a strong primary motivation. Survivors are cautious consumers. They represent a very modest market for most products and services. They are loyal to favorite brands, especially if they can purchase them at a discount. (...) Read more? Sign up for free

Please register now to read all responses and to join this discussion yourself. It's easy and 100% free.

Sign up for free     Log in


 
More on Values and Lifestyles
Summary
Forum
Values and Lifestyles (VALS) - Makers Profile
Values and Lifestyles (VALS) - Survivors Profile
🔥Lifestyle Segmentation: Experiencers
Best Practices
🥇Values and Lifestyles (VALS) - Strivers Profile
🥈Values and Lifestyles (VALS) - Experiencers Profile
🥉Values and Lifestyles (VALS) - Achievers Profile
Values and Lifestyles (VALS) - Believers Profile
Values and Lifestyles (VALS) - Thinkers Profile
Values and Lifestyles (VALS) - Innovators Profile
Special Interest Group Leader

Are you an expert in Values and Lifestyles? Sign up for free


Values and Lifestyles
Knowledge Center

 

Next Topic



About 12manage | Advertising | Link to us / Cite us | Privacy | Suggestions | Terms of Service
2020 12manage - The Executive Fast Track. V15.6 - Last updated: 31-10-2020. All names of their owners.