Purpose of Value Proposition


 
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Purpose of Value Proposition
jawaher, United Arab Emirates
What is the purpose of a value proposition? When do we use it?
 

 
Value Proposition
Emmanuel Guobadia, HR Consultant, Nigeria
The value proposition is used to summarise the key benefit that a customer can derive by consuming a particular product or service. It should be used continuously in order to become a household name (brand).
 

 











 

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