Role of Marketing in Business Turnaround

Marketing Role in Turnaround Management
Ahmed, Consultant, Kuwait, Member
In business, marketing plays a crucial role. That is why one area to be checked in turnaround is marketing, where by products & services, market commu...

Often the Marketing Role in Turnaround Management is Crucial
David Lee, Business Consultant, United Kingdom, Member
I would go as far as to say that marketing is on many occasions the most critical element in business turnaround. As a member of TGBA, the turnaround ...

Role of Marketers in Business Turnarounds
Bagus Indarwanto, Management Consultant, Indonesia, Member
In the turnaround of a business, marketers have an equal role with other business members. They can help to determine the vision and mission, a better...