TDC Matrix and Impact/Value Framework are Similar

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TDC Matrix and Impact/Value Framework are Similar
This model looks like a bit of a rip-off of the Impact/Value Framework (Hammer & Mangurian, 1987). It should therefore be properly referenced.
Also a practical method of using it would be nice. This model seems to be an extreme simplification of the reality.

Hammer & Mangurian
Ben Tiggelaar, Teacher, Netherlands, Member
Sometimes it is worth the time to check the original source. I introduced the TDC-Matrix in the book 'Internet Strategy' back in 1999. In the book I f...Sign up

Jaap de Jonge, CEO, Netherlands, Editor
Obviously it's true there are similarities and that's perfectly OK and really quite normal in management models. We reference the Impact / Value frame...Sign up


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