SWOC Analysis instead of SWOT Analysis

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SWOC Analysis instead of SWOT Analysis
Venugopal
The "T" in SWOT can be changed to "C" for Challenge to create a more positive attitude. (...) Read more? Sign up for free

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  SWOC for Tactics and SWOT for Strategy
Jagdish B Acharya, Consultant, India
  There is perceptible difference between challenge and threat. Threat is usually with bigger dimension and on a long term horizon. Challenge on the other hand is something which can be achieved by tactics and on a smaller time scale.
Sometimes positive and negative words are used so often by trainers that we fail to see the motivational value of strong negative words. Replacing threat with challenge and opportunities with benefits or advantages may defeat the whole purpose of the exercise.
So I suggest that we should stick to the original word in SWOT analysis and use it as a strategic tool.

  SWOT or SWOC Analysis?
Hamid Rezaei, Student (MBA), Iran
  Agree with Jagdish. We should not change the precise words in management tools and concepts, unless we have a sound and well proved reasoning.
Obviously, there is a wide distance between threat and challenge. I think Jagdish explained one or two differences well.

   
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SWOT Analysis
Summary
Forum
SWOT Analysis or SWOCC Analysis?
🔥Internal and External Factors in SWOT Analysis
Divide and Conquer Approach to SWOT
Best Practices
🥇SWOT Analysis is Simple and Easy
🥈Be Careful with SWOT Analysis. Issues and Risks of SWOT
🥉What is SWOT analysis?
WHEN to do a SWOT Analysis?
SWOT - Absolutely essential
Significance of SWOT Analysis
Opportunity or Threat?
Uses of SWOT analysis
SWOT Analysis Strength
Internal Opportunities and Threats
Ranking model for the Opportunities and Threats
SWOT Analysis for British Airways and Ryan Air
SWOT or (maybe better) TOWS?
Turning Competitor's Weaknesses Into Opportunities
How to Proceed after the SWOT Analysis to the Strategy?
Combine SWOT Analysis with 5 Ps
Combining SWOT with other Strategy Tools
Design Shool Theory vs. SWOT
SWOC Analysis instead of SWOT Analysis
SWOT - research is important
SWOT Analysis Well Suited as First Step
Be Careful with Viewing Industry Opportunities as Company Opportunities
Well suited for Crisis too
SWOT Analysis as a Brainstorming Technique
Using SWOT Analysis for Supplier Audits
SWOT and Strategic Marketing Process
Competetive Analysis with SWOT
Involve Stakeholders in SWOT Analysis
SWOT Analysis + Weightage


SWOT Analysis
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