Competitive Analysis with SWOT

SWOT Analysis
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pradeep, India

Competitive Analysis with SWOT

Is only a SWOT Analysis enough for competitive analysis or should it be combined with other techniques?

  Alec Fraher, England

More Competitive Analysis Tools

I've mapped the 'market' using Porters 5 Forces and force field analysis. These also help to understand the competitive dynamics needed to either break through, create leverage or substitute.

  Jaap de Jonge
Editor, Netherlands

Competitive Analysis Tools Besides SWOT

Yes you definitely need other tools as well... To get started, look at 12manage's knowledge centers about competitive advantage, competitive intelligence, competitive position and competitive pricing.


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