Combining SWOT with other Strategy Tools




SWOT Analysis
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Mark, DK

Combining SWOT with other Strategy Tools

It is my experience that the SWOT analysis as a standalone tool is not better than a simple brainstorming process focused on the four different issues.
In order to make it work, it is necessary to work several other analysis e.g. Value Chain Analysis, Competitor Analysis, PEST Analysis, Porter's Five Forces, financial analysis etc before you can determine if you have a solid case. Otherwise you don't have any kind of proof to support why you think that your technology for instance is superior to your competitors, or that lack of size is a threat in the global competition.
Only after you have done the initial work, you will be able to harvest the real value of the SWOT and if you decide to go a step further the TOWS Matrix (=confrontation matrix).
 

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1
William Oprinsen
Student (University), Netherlands
 

Analyzing the Strengths of an Organisation: The S of SWOT

I totally agree. What is a model which can be used to further expose the strengths of an organisatio... Sign up

 
1
Jaap de Jonge
Editor, Netherlands
 

Tools for Analyzing Strengths of an Organization

@William Oprinsen: you may want to consider Brainstorming, Six Hats Analysis or Focus Groups or SERV... Sign up

 
2
Esta Lessing
Analyst, Australia
 

Supporting Techniques for a SWOT Analysis

You may say that SWOT Analysis is a technique in itself! Yes, you are right, but there are also som... Sign up

   

More on SWOT Analysis:
Summary
Discussion Topics
Be Careful with SWOT Analysis. Issues and Risks of SWOT
WHEN to do a SWOT Analysis?
Opportunity or Threat?
Significance of SWOT Analysis. Strengths
Application Areas of SWOT Analysis
How to Turn Competitor's Weaknesses Into Opportunities
Internal Opportunities and Threats?
👀Combining SWOT with other Strategy Tools
SOAR Analysis
SWOT or TOWS Matrix?
How to Proceed after the SWOT Analysis to the Strategy?
🔥Internal and External Factors in SWOT Analysis
Be Careful with Viewing Industry Opportunities as Company Opportunities
SWOT Analysis for British Airways and Ryan Air
SWOC Analysis versus SWOT Analysis
SWOT Analysis as a Brainstorming Technique
Assigning Weights in SWOT Analysis
SWOCC Analysis
Competitive Analysis with SWOT
Divide and Conquer Approach to SWOT
Involve Stakeholders in SWOT Analysis
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SWOT Analysis
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