SWOCC Analysis

SWOT Analysis
Knowledge Center

Dil Prasad Shrestha, PhD
Management Consultant, Nepal

SWOCC Analysis

I think SWOT Analysis does not always help analyze the organization. For example, the letter 'T" which stands for 'Threat' is not applicable to social/service organizations. Because social organizations do not necessarily deal with threats, rather they face several 'challenges' and 'constraints'.
So, in such cases we can see professionals using SWOCC Analysis, which stands for: Strength, Weakness, Opportunity, Constraints and/or Challenges.

  Vincent Miholic
Manager, United States


Yes! Also, within institutions where compliance to policies and procedures is legally intractable, culturally embedded, or that are systematically resistant to change (ex. unions, governmental entities), I agree, "Constraints" is a much more useful tact.
The word "Threats" almost always tends toward submission, or insurmountable and artificial responses, and processes improvement falls under "Challenges".
In all sectors, too, the word "Weaknesses," tends toward revealing truths told in safe alcoves, where management isn't listening (the irony is SWOTS, etc., wouldn't be needed if staff thought management actually did listen or input was frequently sought and valued).
So additionally, if "Weaknesses" were changed to "Talk," we have a better acronym, "STOCC," i.e., taking stock.

  Chander Shenoy
Business Consultant, India

All Management Jargons

SWOT is a well established methodology. Each lette...

Director, Egypt

SOWT is an Argument Term

We should distinguish between risks (threats & opp...

  Rex Buckingham
Consultant, Australia

Keep Jargon to a Minimum so Keep SWOT

Many people know SWOT and so let’s keep that to gu...

  Paul Bailey
Consultant, Canada

Does Threat Imply More Than it Is? SWOB Analysis

I primarily work in a non-profit world and have fe...

  Paul Bailey
Consultant, Canada

Appreciative Inquiry versus SWOT

I have also used an Appreciative Inquiry (AI) appr...

  Jaap de Jonge
Editor, Netherlands

Appreciative Inquiry Instead of SWOT

@Paul Bailey: Good points… Indeed some people tend...

  Paul Bailey
Consultant, Canada

Thanks Jaap de Jonge

@Jaap de Jonge: I hadn't see the AI centre, will ...

  Andrew Wamari
ICT Consultant, Kenya

Interesting Thought to Replace Threats

The acronyms really do not matter. I believe that ...

  David Carlson
Design Build Finance, United States

If we are Going to Change the Acronym, Lets Just Go Back to NGT

We might as well just go back to calling it "Nomin...


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