SWOT Analysis as a Brainstorming Technique

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SWOT Analysis as a Brainstorming Technique
Ahmed Abdul Moyeed, Analyst, India

SWOT analysis can be used in each organization. It can be used as brainstorming technique where individuals come up with distinctive ideas about the strengths, weaknesses, opportunities and threats of the business...

Elisa Ingjaldsdottir, Project Manager, Iceland
Its interesting to read these comments since I am dealing with SWOT analysis in the public sector.

SWOT as Brainstorming Technique
Lex Winter, Management Consultant, Netherlands
In a lot of companies I also start a training session with the SWOT analysis to give the people the change to look at their problem or company in a broader way.
The strength and opportunities give them a positive start to look to the other parts of the problem.



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