SWOT Analysis as a Brainstorming Technique

SWOT Analysis
Knowledge Center

Ahmed Abdul Moyeed

SWOT Analysis as a Brainstorming Technique

SWOT analysis can be used in each organization. It can be used as part of the brainstorming technique where individuals come up with distinctive ideas about the strengths, weaknesses, opportunities and threats of the business...

  Elisa Ingjaldsdottir
Project Manager, Iceland

Brainstorming About SWOT

It's interesting to read these comments since I am dealing with SWOT analysis in the public sector.

  Lex Winter
Management Consultant, Netherlands

SWOT as Brainstorming Technique

In a lot of companies I also start a training session with the SWOT analysis to give the people the change to look at their problem or company in a broader way.
The strength and opportunities give them a positive start to look to the other parts of the problem.


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