Internal Opportunities and Threats?

SWOT Analysis
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Rahim Khan

Internal Opportunities and Threats?

What about the opportunities and threats that exist within the organization and we are not aware about them? How we will evaluate them through SWOT framework?


mehdi zaribaf
management , Iran

Internal O's and T's?

We don't accept opportunities and threats within the organization.
They will manifest themselves as Strengths and Weaknesses:
- An 'opportunity' inside the organization shows itself as a potential strength.
- A 'threat' inside the organization shows itself as a potential weakness.

Rahim Khan

SWOT Analysis

Thanks for the reply.

Eduardo de B. Seixas
Strategy Consultant, Brazil

Include the CSF in the SWOT Framework

It´s important to keep in mind that a strength is the competence in a factor considered critical for the sucess in the company´s market or industry, and a weakness is the absense of competence in that same critical success factor or resource considered vital.


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