Transient Advantage

Sustainable Competitive Advantage > Best Practices Premium

Transient Advantage
Jaap de Jonge, Editor, Netherlands

According to Colombia BS Professor Rita Gunther McGrath, achieving a Sustainable Competitive Advantage (SCA) (establishing a unique competitive position that can be sustained for long periods of time) is nearly impossible these days.
Allthough that idea is not new (see for example this discussion on 12manage: Is Strategic Planning Passť? and compare Real Options and Emergent Strategy), Professor McGrath does introduce an interesting new term: TRANSIENT ADVANTAGE (TA).
TA = Transient Advantage
CA = Competitive Advantage
SCA = Sustaina... Register

Transient Advantage Sounds like INNOVATION & CHANGE
Purna Chandra, Business Consultant, India

New Sights on Profit-seeking
In Ho Kim, Professor, Republic Of Korea

Adaptive Goodness
Jaap de Jonge, Editor, Netherlands

Arenas and Markets
Andrew Blaine, Business Consultant, South Africa

TA & Adaptive Goodness
K.V.Narrasimham, Professor, India

Adaptive Goodness
In Ho Kim, Professor, Republic Of Korea

'TA' versus 'Simple Steps'
Vivek Joshi, India

SCA should be Left Behind in 20th Century
Indrajit Sethi, Professor, India

Transit Advantage (TA) and SCA
taha2656, Analyst, Pakistan

TA, SCA etc. Come Much Later
Jagdish B Acharya, Consultant, India

Recognition of Advantage
Andrew Blaine, Business Consultant, South Africa

AG as a Result of Needs-Focused Innovation
In Ho Kim, Professor, Republic Of Korea

Transient Advantages = Opportunities to Exploit
Robinson M. Tenu, Entrepreneur, Cameroon

What Makes a Transient Situation?
In Ho Kim, Professor, Republic Of Korea

From Sustainable Competitive Advantage to Transient Advantage
Anneke Zwart, Student (University), Netherlands


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