Transient Advantage


 
Sustainable Competitive Advantage > Best Practices Premium

Transient Advantage
Jaap de Jonge, Editor, Netherlands

According to Colombia BS Professor Rita Gunther McGrath, achieving a Sustainable Competitive Advantage (SCA) (establishing a unique competitive position that can be sustained for long periods of time) is nearly impossible these days.
Allthough that idea is not new (see for example this discussion on 12manage: Is Strategic Planning Passť? and compare Real Options and Emergent Strategy), Professor McGrath does introduce an interesting new term: TRANSIENT ADVANTAGE (TA).
Acronyms
TA = Transient Advantage
CA = Competitive Advantage
SCA = Sustaina... Register
 

 
Transient Advantage Sounds like INNOVATION & CHANGE
Purna Chandra, Business Consultant, India
 

 
New Sights on Profit-seeking
In Ho Kim, Professor, Republic Of Korea
 

 
Adaptive Goodness
Jaap de Jonge, Editor, Netherlands
 

 
Arenas and Markets
Andrew Blaine, Business Consultant, South Africa
 

 
TA & Adaptive Goodness
K.V.Narrasimham, Professor, India
 

 
Adaptive Goodness
In Ho Kim, Professor, Republic Of Korea
 

 
'TA' versus 'Simple Steps'
Vivek Joshi, India
 

 
SCA should be Left Behind in 20th Century
Indrajit Sethi, Professor, India
 

 
Transit Advantage (TA) and SCA
taha2656, Analyst, Pakistan
 

 
TA, SCA etc. Come Much Later
Jagdish B Acharya, Consultant, India
 

 
Recognition of Advantage
Andrew Blaine, Business Consultant, South Africa
 

 
AG as a Result of Needs-Focused Innovation
In Ho Kim, Professor, Republic Of Korea
 

 
Transient Advantages = Opportunities to Exploit
Robinson M. Tenu, Entrepreneur, Cameroon
 

 
What Makes a Transient Situation?
In Ho Kim, Professor, Republic Of Korea
 

 
From Sustainable Competitive Advantage to Transient Advantage
Anneke Zwart, Student (University), Netherlands
 

 
 

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