Sustainable Competitive Advantage and Increasing Profit

      
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			            	Albertho V Patty
			            
Sustainable Competitive Advantage and Increasing Profit

	          		Is a Sustainable Competitive Advantage important to make more profit?
				      
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						            	Eric An
Manager, Korea (South)
												
				                SCA > Sustainable Profit

														I believe that SCA is likely to focus on a matter of sustainable profit. Not just the current profit scale.
				                
						            	Srikumar Varma
India
												
				                Making Sustainable Profits on More Than 1 Product Line

														Sustainable competitive advantage (SCA) is important to keep the business focused on continued product development as well as to ascertain the competitive edge of other similar businesses. 

To be in the forefront, the business has to remain vigilant and raise its own market and technological research on a continual basis. 

While remaining so, the business has to further develop its SCAon other product lines to achieve a  broader scope of profits even if the initial product reaches a point of no return in a highly competitive situation. This improves the other product lines to further contribute to sustainable profit of the business.
				                
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