Should the Strategy be Communicated? How Much? To Whom?

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Should the Strategy be Communicated? How Much? To Whom?
Karl Christensen, Strategy Consultant, Mexico

Communicating strategy involves much more than talk. There are numerous pitfalls or issues which must be resolved for the strategy to be effectively communicated. For example, in some instances executives argue with good reason that to fully communicate the organization´s strategy is to court (Editor: ~attract) disaster. Thus, one CEO has a five year strategy which, when it is fully implemented, will mean severe disruption to a major subsidiary. He does not want to rock the boat prematurely. An energy company thought it wiser not to publicize its strategy because it would become a sitting duck for regulatory agencies.
Such reservations have merit. Discretion may indeed be the better part of valor. Fully communicating strategy may not always be in the best interest of the organization, especially where that strategy is sensitive. Each si... Register

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Erika Bellander, Management Consultant, Sweden
I do not agree. I think the first issue is to H...

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Roman Walley, Management Consultant, United States
I disagree that you shouldn't communicate the stra...

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Patrick Mulvey, Management Consultant, United States
Karl, your premise is correct, in that prudence is...

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Ted Garrison, Management Consultant, United States
@Patrick Mulvey:...

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Let's be clear: prudence means prudence. I don't b...

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Alan Kennedy, Canada
Maybe the point Mr Christensen is making is that a...

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Tom Wilson, HR Consultant, United States
@Patrick Mulvey:...

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Makini, Business Consultant, Kenya
Following the discussion above, one feels that the...

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Y Srinivas rao, Manager, India
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GLADYS TIBALEKA, Consultant, Uganda
@Y Srinivas rao:...

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For such high level strategy, the company needs

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RAKESH ARORA, Manager, India
The answer does not lie in a Yes or No. Infact, th...

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Pat Hannon, Lecturer, Ireland
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Olivier Riviere, Management Consultant, France
By communicating a strategy, a set of tactics or p...

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Wilf Marshall, CxO / Board, United Kingdom
Interesting debate but it is rather based on the i...

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alonge, Teacher, Nigeria
Before actually communicating a strategy (or not!)...

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Belay Gezahegn, Director, Ethiopia
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Conroy Fourie, Coach, South Africa
Some years ago I ran a business and we communicate...

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Andrea Kelly, Jamaica
The communication of strategy is important to buil...

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Barry Schaeffer, Consultant, United States
I think we may be confusing Strategy and Tactics.<...

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McKinsey didn't make a mistake to include 7Ses in ...

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In John Kotter's book “Leading Change”, he describ...

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HAIDER ANWAR RASHID, Other, Saudi Arabia
@Pat Hannon: Yes...

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@Conroy Fourie: ...

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Ofwono Willy Osinde, Project Manager, Uganda
I agree that every organisation must have a strate...

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Alan Kennedy, Canada
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Arif ur Rehman, Professor, Pakistan
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Tom Wilson, HR Consultant, United States
@Arif ur Rehman:...

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LEAH LYNDA I. STA ANA, Student (MBA), Philippines
Strategy should be communicated. As to why how and...

Tom Wilson, HR Consultant, United States

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jorge anibal hoyos hoyos, Manager, Colombia
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Dennis van der Spoel, Management Consultant, Netherlands
@Dennis van der Spoe...

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Arif ur Rehman, Professor, Pakistan
Top management must design the business plan and f...

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Arif ur Rehman, Professor, Pakistan
Dear all: a
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zulganef sutan sati, Teacher, Indonesia
@Erika Bellander...

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Erika Bellander, Management Consultant, Sweden
@Zulganef sutan sati...

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Belay Gezahegn, Director, Ethiopia
I think strategy and tactics are confused here. Th...


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