Congruence Model Summary

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Strategic Planning > Best Practices

Mellacheruvu Adi Saasthry , Director, India
A business must have a strategy, the strategy must necessarily have parts. A strategy has five elements, providing answers to five questions: - ARENAS: where will we be active? The most fundamental choices strategists make are those of where or in what arenas the business will be active. In articulating arenas, it is important to be as specific as possible about the product categories, market segments, geographic areas and core technologies as well as the value-adding stages (e.g. product design, manufacturing, selling, servicing, distribution) the business intends to take on. In choosing arenas, the strategist needs to indicate not only where the business will be active, but also how much emphasis will be placed on each. - VEHICLES: How will we get there? Specifically, the means for attaining the needed presence in a particular product category, market segment, geographic area, or value-creation stage should be the result of deliberate strategic choice. If we have decided to expand (...) Read more? Sign up for free

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  Charles P. Keith, Management Consultant, United States
 

Congruence Model Good Front End for Strategy

The Congruence Model well defines the front end of (...)

  Mellacheruvu Adi Saasthry , Director, India
 

Congruence Model also has Back End

@Charles P Keith: This will be done using the foll (...)

  Ajaya Shankar Gupta Ainapur, Management Consultant, India
 

Congruence Model good for Financial and Marketing

I think this model is good to capture Financial & (...)

  David Matwa Nyabwari
 

Congruence Model - The Best in Strategic Positioning and Readjustment

The model is applicable in many areas of importanc (...)

  Mellacheruvu Adi Saasthry , Director, India
 

Congruence Model for Start-ups

@: Yes, it can certainly be applied to start-ups t (...)

 
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