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Strategic Planning must be Dynamic
nan zeng
No doubt strategic planning is dynamic.
Strategic planning should monitor internal and external contexts on a regular basis and continue to change. A robust mechanism must exist in the organization to link people, strategy and operations. There are tools available for this kind of planning. However, the process should be able to put right people in the right place, get their commitment to the strategy, cascade down the plan into their day to day operations.
Top management needs to put their hands on some of the critical processes and review the strategy on a regular basis, in addition to setting up high level targets. A consulting firm may help in the process, but it is the company employees who should own the whole process.
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