5 Development Stages of Small Businesses and Start-ups (Churchill and Lewis)

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Paula Kokare, Project Manager, Switzerland
As companies grow, they pass through different growth stages. Churchill and Lewis researched five development stages that companies go through as they grow and mature. Every development stage is characterized by different organizational structures, degrees of diversity, complexity, systems’ standardization, owner’s role, organizational and strategic goals. The five development stages are:
  1. EXISTENCE. The main challenge for the business in the first step is attracting the attention of customers and maintaining it. The ability to satisfy rapidly growing financing, time and effort requirements represent some of the dearest risks at this stage.
  2. SURVIVAL. To reach this stage, the business has already proven itself in the eyes of its customers. Further challenges here are related to business’s ability to manage the effective relationship between revenues and expenses. The owner at this stage still plays a major role in the success of the venture and the bu (...) Read more? Sign up for free

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  Katie Pawley MBA, Consultant, United States

The Developmental Stages of Firms Involve Ongoing Competing Challenges

Existence and Survival are competing challenges th (...)

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