How is Social Marketing Different from Regular Marketing?

      
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		            		Ameer, United Kingdom
			            
How is Social Marketing Different from Regular Marketing?

	          		Just been through a course and I'm anxcious to know more about it. Can anyone help me? In what ways does social marketing differ from regular marketing? Thanks.
				      
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						            	E. van Rappard, Netherlands
												
				                Social Marketing and Regular Marketing
Social marketing is nothing but regular marketing in the social market place.

The subject is different (and thus the instruments differ). But the basic methodologies come from traditional marketing, even the four P's still apply. Social marketeers tend to disagree because of the commercial connotation of 'marketing'. In my opinion (a traditional marketeer with some education on social marketing as well), the difference is mostly emotional, driven by the experts themselves.
				                
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						            	Ameer, United Kingdom
												
				                Consumer Behavior in Social versus Regular Marketing

													Thanks, I agree with your ideas. Also I'd like to know what is the behaviour of consumers in social marketing, is it different? Thanks a lot.
				                
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						            	Tanuja Nair
Professor, India
												
				                Difference Between Social Marketing and Traditional Marketing

													Social and traditional marketing apply the same 4 Ps to achieve sales. But their aimed end results d... Sign up
				              
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						            	uma r
Teacher, India
												
				                Difference Between Social Marketing and Commercial Marketing

													The concept of social marketing is being considered as a main stream marketing concept. Here the bus... Sign up
				              
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						            	Jaap de Jonge
Editor, Netherlands
												
				                Social Marketing versus Commercial Marketing

													3 things come to mind when thinking about the differences between commercial marketing versus social... Sign up
				              
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