What Consequences if Top Executive don't do what they Promised

What Consequences if Top Executive don't do what they Promised to Do
K.S.SUBRAMANIAM, Consultant, India
Analyse the reason for the repeated failures. Chances are that the executives have not understood the objective, are not trained, not motivated, the objective is not realistic, vague & not measurable, resource constraints.
It is rare that anybody fails due to lack of effort. If adequate inputs are available to him & someone still fails, there's no choice but to finally shake hands.