WHEN to Develop a Company Culture?

Three Levels of Culture
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Gandhi Heryanto
Management Consultant, Indonesia

WHEN to Develop a Company Culture?

Nowadays in our global world anybody has an opinion about what company culture means and why it's important.
But in the view of McKinnon, it's premature to focus on building a world-class culture before a world-class product.
In the beginning, all that matters (or should matter) is building something great and lasting. Only when your company grows, culture can exert its powerful effect on people by steering them to act or to behave in a certain way when the path is otherwise unclear.
Then it is time to think about what sort of company we want and how we would get there. It isn’t enough just to ‘let it happen’ on its own. Just like we’d maniacally built the product, we need to do the same with culture.

I am looking forward to your ideas about this question.

Source: Todd McKinnon, How To Build A Great Company Culture, Forbes


Jaap de Jonge
Editor, Netherlands

WHEN to Develop a Company Culture

Thanks for your interesting question. On one hand, I can see the practical logic that as an entrepre... Sign up


Organisation Culture Should be Present from the First Day

Organisation culture is a very significant and important aspect of every organisation. From my point... Sign up

HR Consultant, China

Culture is There from DAY ONE

It is a little interesting to discuss when to develop a company culture. I agree with @POONAM LIKHIT... Sign up

K.P.RAJA, India

Organisation Culture Development is Based on Experience

Organisations need to review and develop their culture in scenarios or situations, when the company ... Sign up

KC Love Cong, Philippines

When to Develop a Company's Culture and Values

I am a graduate student in organizational development at the same time working as Accounting Manager... Sign up

Charles Gray
Manager, New Zealand

When to Develop a Company's Culture and Values

The culture of an organisation begins as the organisation begins. Most organisations will begin with... Sign up

Fillemon Nangolo Hambuda
HR Consultant, Namibia

Develop a Company Culture Continuously

I agree with the notion by Charles Gray that the doing influences organizational culture. I also agr... Sign up

Dr zahra gheidar
Consultant, Iran

Culture in Organizations Should be Dynamic and Future-oriented

I think when answering this question we should realize that changing is definite. On the other hand,... Sign up

Brookin, Japan

When to Develop a Company Cuture?

This is an ill-conceived question, answered in the postulate. A world-class culture is not predicate... Sign up

Wilf Marshall
CxO / Board, United Kingdom

Managing/Changing Corporate Culture

I would like to add the following points to this discussion. Firstly, in my work in strategic organ... Sign up

Oshun, Grace Okaima
Lecturer, Nigeria

Accepted Standard of Doing Things

I am of the opinion that company culture refers to the accepted standard of doing things in a partic... Sign up

Tatiana Orlova, Russian Federation

When and Why to Develop Company Culture?

Interesting and important questions, aren't they? I would say "Why" should be on the first place. I... Sign up

CxO / Board, India

Culture Building is a Continuous Process as it Acts as DNA of the Organisation

I strongly believe culture building is a continuous process and it has no correlation to product bui... Sign up

Apolosi Vosanibola
Turnaround Manager, Fiji

Building Culture is a Continuous Process

It is important that the visions of the leaders are translated and transferred to the workers. It is... Sign up

sunilog, India

When to Develop a Company Culture

Many organizations will inherit the culture of the entrepreneur. So we need to make some conscious ... Sign up

Tom Wilson
HR Consultant, United States

Culture is Organic to Purpose

There is an inescapable yin-yan relationship between culture and purpose in an organizational: the o... Sign up

Bernhard Keim
Business Consultant, Germany

Culture is not Some Garnish

Culture is not some garnish you add to the company to shine brighter to show to the outside what a g... Sign up

Arie Malcus
Coach, Switzerland

Communication and Company Culture - When?

If we consider corporate culture as a core part of an organization, so communication should be the c... Sign up

Francisco Encarnado
Management Consultant, Philippines

Developing the Company Culture

Company Culture is the backbone of a compan's operation. I should say that any company that wants to... Sign up

Belay Gezahegn
Director, Ethiopia

Problems of Postponing Developing Company Culture

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Professor, Mexico

Sharing Opinions on Organizational Culture

12manage is very interesting to gather opinions from different cultures on a specific topic: It is i... Sign up


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