Comparing the Product Life Cycle and the BCG Matrix

Product Life Cycle
Knowledge Center
Forum

New Topic
Mogorosi Monama
Consultant, South Africa

Comparing the Product Life Cycle and the BCG Matrix

We can map or plot the product life cycle stages to the BCG matrix quadrants as follows:
1. Introduction - Question Mark
2. Growth - Star
3. Mature - Cash Cow
4. Decline - Dog
Reactions are welcome...

Start a new forum topic

  

More on Product Life Cycle
Summary
Forum
Product Life Cycle versus Ansoff Model
The Marketing Strategy to Pursue at Various Stages of the PLC
🔥The Impact of Short Term Investing / Financing on New Product Development
Comparing the Product Life Cycle and the BCG Matrix
How to Avoid the Decline Stage of the PLC?
Product Life Cycle (PLC) and Food Standards
Best Practices
When is a product successful?
The Product Life Cycle is not always Shaped like a Wave Form!
Special Interest Group

Are you interested in Product Life Cycle? Sign up for free
Notify your students

Copy this into your study materials:

and add a hyperlink to:
Link to this discussion

Copy this HTML code to your web site:

Product Life Cycle
Knowledge Center


About 12manage | Advertising | Link to us / Cite us | Privacy | Suggestions | Terms of Service
© 2021 12manage - The Executive Fast Track. V15.8 - Last updated: 16-4-2021. All names ™ of their owners.