Revitalization: Why and When?


 
Product Life Cycle > Forum

In the forum section you will find recent discussions within this knowledge area.


Revitalization: Why and When?
K. Srinivasa Reddy
Brand Management: why do marketers go for revitalization and in which stage of the Product Life Cycle (PLC)?
 

 
Brand Management
Ray Chimbindi, Marketer and student, Zimbabwe, Member
Usually from maturity to decline stage the reason being for continuity in the benefit of revenue through continued sales to the organisation whist the...Sign up
 

   
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