Dynamic Pricing

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Price Setting (Pricing) > Forum > Dynamic Pricing

Dynamic Pricing
Devendra Vyavaharkar, Student (MBA), India, Premium Member
WHAT IS DYNAMIC PRICING? INTRODUCTION Dynamic Pricing or Surge Pricing or Demand Pricing or Time-based Pricing is a pricing strategy based on , which allows changing prices based on the supply and demand, time, competitor's prices, customers, or other external factors. Dynamic Pricing typically uses to model and forecast these factors to change the prices of products & services dynamically. A popular example of Dynamic Pricing is ride-hailing services such as Uber, which changes the price for a route based on the demand and time of the day. But airlines are well known to sell seats at dynamic prices for many years. Dynamic pricing used to be a normal pricing mechanism in human history. However, the invention of 'price tags' in 1861 saw a transition to Fixed Pricing, due to the sheer complexity in changing the prices of thousands of goods being sold. Due to technological innovations and computational ease, firms can now use Dynamic Pricing for earning a little extra revenue which was (...) Read more? Sign up for free

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  Dynamic Pricing is not Price Gouging
Jaap de Jonge, Editor, Netherlands
  (...) 7-7-2020

   
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Price Setting (Pricing)
Summary
Forum
Bundle Pricing / Price Bundling
🔥Personalized Pricing and Price Discrimination
Product Line Pricing
How to Determine Price Sensitivity? Analysis
Dynamic Pricing


Price Setting (Pricing)
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