Co-creation in Service Sector




Co-Creation
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Rohit Kuttappan
CxO / Board, India

Co-creation in Service Sector

How does co-creation apply to the service sector? Any examples?
 

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2
Ceferino Dulay, Jr.
Philippines
 

Co-creation in Services

There is a strategic value in working with clients especially in the service industry.
But since cost, speed, value, etc. are also very important especially during recession, it would be a big help if internal systems are also improved but always taking the customers' viewpoint.
Internal teams can be formed for this and they can be a rich source of innovations. Don't look at the team projects as something separate but as part of your work routine and so, should result into "employee team experience".

 
0
Ivo Dewit
Teacher, Belgium
 

Co-creation: Product Development <> Service Development

In addition to Rohit:
1. Are there specific differences in appying co-creation in product development and service development?
2. How does this - methodologically spoken - effect the (fuzzy) front-end of innovation?

 
1
Marie Morner Jansson
Management Consultant, Sweden
 

User Involvement and Customer Driven Process: KIT

Itís possible to implement co-creation into the service sector in an efficient way through involving... Sign up

 
4
Christian Ehlers
Student (University), Denmark
 

Co-Creation Example at Starbucks, DART and Co-creation

Starbucks is an interesting example. They have a website where they interact with their customers ab... Sign up

 
0
Bijoylaxmi Sarmah
Analyst, India
 

Co-creation in Service Sector India

Can someone please tell me few examples of co-creation happening in India in the service sector (suc... Sign up

   

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