A Bottom of the Pyramid Solution Must Be High Tech, Low Cost and Mass Producible




Bottom of the Pyramid
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Bantwal Prabhu
Teacher, India

A Bottom of the Pyramid Solution Must Be High Tech, Low Cost and Mass Producible

Many present solutions to the developing countries are based on high tech and high cost. The problems of BOP countries is they need solutions of high tech but of low cost so they're applicable to a mass of population particularly in the areas of health care, education, poverty removal, urbanization, environment.
The solutions should evolve from BOP countries themselves with large financial inputs from World Bank and rich donor countries including technology for the outputs to be meaningful.
 

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Jorge Canale
Consultant, Argentina
 

What are the Concerns at the Base of the Pyramid?

In order to create products and marketing systems to the base of the pyramid, perhaps you should will first study and know very well, what are the concerns that people have at the base of the pyramid. Then, the product and marketing systems design, become.

 
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Bantwal Prabhu
Teacher, India
 

Concerns at the Bop

@Jorge Canale: the people at the BOP have low earnings and require all support and means to lead a r... Sign up

 
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isaiah
Accountant, Kenya
 

Brand Consciousness and Price Sensitivity at the Bottom of the Pyramid

At the BOP, consumer preferences and choice are largely influenced by price; so cheaper subsitutes a... Sign up

   

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