How to Deal with Competitors in Five Forces Analysis?

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How to Deal with Competitors in Five Forces Analysis?
hassan abdalla, Student (University), United Kingdom, Member
Okay I understand the five forces, but when I'm trying to apply the model, where do I place other competitive rivals of the firm?
For example, if I am doing a five force analysis on supermarkets, in the competitive rivalry do I name other supermarkets like Tesco, Sainsbury's and so on or do I input the level of rivalry such as there are a lot of large dominating companies?
I do not understand the application of the model fully if someone can help?...Sign up
 

 
How to Deal with Competitive Rivals in Five Forces
Bowdery, Teacher, United Kingdom, Member
Remember the model is concerned with the industry as a whole; the names of supermarkets are therefore not relevant. You shoud just analyse the intensi...Sign up
 

 
Dealing with Competitors in Five Forces Model
Bomo Albert-Oguara, Manager, Nigeria, Member
The 5 forces model basically deals with those forces that create the interplay of firm rivalry and how these forces shape competitiveness in the parti...Sign up
 

 
 

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