Knowledge Management is more important than CA

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Knowledge Management is more important than CA
John T.
An authentic - that means, in simple words: not easy to be copied - Competitive Advantage in the contemporary - that means: complex and continuously changing - environment can be only achieved by the continuous development of knowledge on every organizational level.

Hence the main duty of managers is to contribute to the creation of the proper conditions that allow this knowledge to be developed. The willingness of managers to learn new things is the first, and most essential, step.

Porter's Competitive Advantage Model is a simple theoretical construction, with little use. From the point of view that if every firm in an industry follows this model, then every kind of competition will disappear.

Knowledge Management and Competitive Advantage
R. Ntim-Adu
For as much as Porter's CA proposition is important, KM is more important in the sense that whatever an organisation does, it depends on the quality of knowledge and its evolution that brings the necessary differentiation between organisations. Therefore human capital development should be of essence in all that we do.

Knowledge Management, Competitive Advantage and Human involvement
Gilles Chauveau, Member
When watchers take off from their analysis models and look at critical success factors in action, they have to admit that people motivation, willingness to share and learn, confidence in trying new things, ability to teamwork have a lot to do with CA emergence and duration. The "human factor" is, from my point of view, a major field to work in.



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