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Chloe Xu, Director, Australia
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Persuasion involves moving people to a position they don't currently hold. In the workplace, effective persuasion should be a negotiating and learning process through which a persuader leads colleagues to a problem's shared solution. A persuasion process involves four (4) steps: establishing credibility, framing to find common ground, providing vivid evidence, and connecting emotionally.
- Step #1 ESTABLISH CREDIBILITY
People only follow who they trust. However, research suggests that most managers lack credibility considerably. In the workplace, credibility grows out of two sources: expertise and relationships.
- People are considered having a high level of expertise if they have a record of sound judgement or have proven themselves knowledgeable and well informed about their proposals. If your area of weakness is on the expertise side, you have several options:
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ayman, Director, Egypt
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Third Source of Credibility (Besides Expertise and Relationship): Social Model
Another, third source of credibility is the social (...)
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Bill Boynton, Teacher, United States
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Leadership Capabilities and Persuasion
The core for any ability to exercise persuasion ne (...)
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Langlois, CEO, France
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Persuasion in Change Management
Thanks for this brilliant post. A good book on pe (...)
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Cherry Jean, Teacher, United Arab Emirates
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Personal Experience in Providing Evidence in Persuading
One of the most effective ways of (providing evide (...)
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Special Interest Group Leader
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