Different Negotiating Types / Bargaining Styles
Soft Bargaining: Very cooperative, conciliatory bargaining that focuses primarily on reaching an agreement and on not making the other side upset.
Hard Bargaining: Adversarial, competitive bargaining that assumes that the opponent is an enemy to be defeated, rather than a partner to be worked with cooperatively.
Principled Negotiation: A way of bargaining that combines the hard/aggressive and the soft/passive bargaining method. The method of principled negotiation is to decide issues on their merits rather than through a haggling process focused on what each side says it will and won’t do. It suggests that you look for win-win wherever possible, and that where your interests conflict, you should insist that the result be based on some fair standards independent of the will of either side.