Preparing for a Negotiation: BATNA or Bottom Line?

Negotiating and Bargaining
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Negotiating and Bargaining > Best Practices > Preparing for a Negotiation: BATNA or Bottom Line?

Preparing for a Negotiation: BATNA or Bottom Line?
Chloe Xu, Director, Australia, Premium Member
It is important to prepare yourself for any negotiation, including the minimum you are willing to accept. In my post on (Best Alternative to a Negotiated Agreement) I explained this concept and argued it is critical for negotiators as they cannot make a wise decision about whether to accept or reject an offer unless they are clear about what their best alternative is. I also mentioned that in the process of developing a BATNA, reservation value (aka bottom line) needs to be considered. As BATNA is evaluated based on bottom line, are BATNA and Bottom Line in fact the same thing? BOTTOM LINE A Bottom Line is the least price you will accept as a seller, or the most you will pay as a buyer. The bottom line is meant to act as the final barrier where a negotiation will not proceed further. It is a means to defend oneself against the pressure and temptation that is often exerted on a negotiator to conclude an agreement that is self-defeating. Although bottom lines definitely serve a p (...) Read more? Sign up for free

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Negotiating and Bargaining
Summary
Forum
Should you Negotiate Tough or Be Nice?
Is Negotiation a Science or an Art?
🔥What do you need to be a Smart Negotiator ?
Best Practices
🥇Four Principles for Effective Negotiation
Preparing for a Negotiation: BATNA or Bottom Line?
🥉Negotiating for Personal Purposes (Kolb)
Negotiating while Making Multiple Equivalent Simultaneous Offers: THE MESO STRATEGY
Issues in the Negotiation Process (Manning & Robertson)
Negotiating Without a BATNA
Asking Advice to your Counterpart in Negotiations
Different Negotiating Types / Bargaining Styles
Negotiation Intentions of Mastenbroek
Tripartite Social Dialogue to Build Trust and Collaboration Among Government, Business and Labour
Negotiation: The Final Offer Arbitration Challenge
BATNA: Should you Accept or Reject a Deal?
Stages in the Negotiation Process (Manning & Robertson)
Collective Bargaining : Role of Chairman?
Influence of Collective Bargaining in Public Sector


Negotiating and Bargaining
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