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The Rendanheyi Model of Haier
Jaap de Jonge, Management Consultant, Netherlands
Haier, the worlds largest appliance maker, has developed a very innovative way of organizing their multinational firm. The corporation has been divided into 4.000 self managing micro enterprises, of which about 250 are market facing ("users"). The others are called "nodes". These are supplying the "users" with components and services such as HR, finance and IT.
The users may hire or fire nodes or outside providers as they see fit. All micro enterprises are ultimately accountable to the company's customers and a highly entrepreneurial culture is cultivated.
The Rendanheyi model has several innovative attributes:
1. OPEN SYSTEM OF MICROENTERPRISES: The enterprise has been transformed from a closed system to an open system, a network of self-governing microenterprisesSign up for free
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