Averaging the Results of a Focus Group

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Averaging the Results of a Focus Group
Samson
Averaging could bring a better quantitative ouput, if a focus group is used. Additionally when the score is unbalanced there will be a clear suspicion that one of the group members did a shalow job, this is not the case if the quantitative is done singularly. (...) Read more? Sign up for free

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Focus Groups
Summary
Forum
Averaging the Results of a Focus Group
🔥Focus Group - Advice Needed About the First Question
MaxDiff: Determining what Customers Value Most
Best Practices
🥇When NOT to use Focus Groups - Limitations


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