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Averaging the Results of a Focus Group

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Focus Groups
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Averaging the Results of a Focus Group

Averaging could bring a better quantitative ouput, if a focus group is used. Additionally when the score is unbalanced there will be a clear suspicion that one of the group members did a shalow job, this is not the case if the quantitative is done singularly.

 

More on Focus Groups:
Summary
Discussion Topics
topic When NOT to use Focus Groups - Limitations
👀Averaging the Results of a Focus Group
🔥 Focus Group - Advice Needed About the First Question
topic MaxDiff: Determining what Customers Value Most
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More on Focus Groups:
Summary
Discussion Topics
topic When NOT to use Focus Groups - Limitations
👀Averaging the Results of a Focus Group
🔥 Focus Group - Advice Needed About the First Question
topic MaxDiff: Determining what Customers Value Most
Special Interest Group

SIG Leader

Do you know a lot about Focus Groups? Become our SIG Leader

Knowledge Center

Focus Groups
Knowledge Center



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