How to Apply the Maslow Hierarchy of Needs to a Business

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How to Apply the Maslow Hierarchy of Needs to a Business
MaNUEL HUERTA AMORES, facility Manager, Spain

I would like to know how to apply the Maslow hierarchy of needs to a business (services) with matrix structure?

Applying Maslow in Mobile Business
Sergey Schepnov, head of optimization, Russian Federation
My MBA dissertation was dedicated to Maslow applied to value added services consumption in mobile industry. It was really cool! I also proposed a modified Maslow against recession and VAS demanded by the customer! If you are interested I can share my findings...

Findings on Maslow in Value Added Services
Teresa Jellison, Other, USA
@Sergey Schepnov: yes, please share your dissertation findings. Much appreciation...



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