Marketing Interpretation of Hierarchy of Needs

12manage is looking for contributors...

Hierarchy of Needs > Forum Log in

Marketing Interpretation of Hierarchy of Needs
Dr. Uditha Liyanage
Maslow's needs hierarchy can be re-interpreted in consumer needs / value terms to read from bottom to top: Functional, Experiential, Relational, Social and Psychological.

Marketing Needs
Social and... cultural needs.



  Do you wish to study further? You can learn more from the summary, forum, discussions, lessons, courses, training, instructions, expert tips, best practices and education sources. Register.  

Special Interest Group Leader

You here

More on Hierarchy of Needs
Best Practices

Expert Tips


About 12manage | Advertising | Link to us / Cite us | Privacy | Suggestions | Terms of Service
2018 12manage - The Executive Fast Track. V14.1 - Last updated: 20-7-2018. All names of their owners.