Marketing Mix Alternatives

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Marketing Mix | The 4Ps
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Marketing Mix | The 4Ps > Forum > Marketing Mix Alternatives

Marketing Mix Alternatives
Matthew Lamsley
Are there any credible alternatives to the marketing mix?
 

 
Alternatives to 4Ps
Ethan Stetson, Manager, New Zealand, Member
None. If all of the 4 ( 7 ) Ps are addressed properly and consciously then that's pretty good.
 

     
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