Difference: Macro and Micro Environment
DITSAPELO MAKATI, Manager, Botswana
I also believe a distinction between these two can be made where you look at how everyday decisions/activities (micro level) can affect strategic or macro decisions within an organisation.
For example, an organisation A may have a tendency of delaying payment to a supplier B due to its bureaucratic payment processing or inefficient payment operations. That same supplier B (or chain of suppliers) who have an experience of not been paid on time may in the future turn down an opportunity to enter into an agreement with that organisation A based on its previous poor payment turn around time.
As a result organisation B might not enter into a key agreement such as procuring big machinery with organization A. All this started with a mere inability to process a cheque to missing a big business opportunity; a micro activity impacting on a macro one.