Relationship Marketing Should be a Systematic Approach

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Relationship Marketing > Best Practices > Relationship Marketing Should be a Systematic Approach

Relationship Marketing Should be a Systematic Approach
Robert Rubin
Implementing a customer relationship program or as you refer to it in your article as "Developing Customer Communication Systems" is a key factor in making relationship marketing work in your business. A random approach to relationship marketing will seldom work in any business. A systematic approach must be taken so that it is not dependent on people but instead on a functional role. If someone leaves your organization then the replacement can take over immediately because there is a system in place. For relationship marketing to work one must follow a consistent approach that over time yields repeat business, increase in referrals, customer loyalty, and customer satisfaction. (...) Read more? Sign up for free

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Relationship Marketing
Summary
Forum
What are 'Business Relationships'?
Internal (Relationship) Marketing
🔥What's Behind Relationship Marketing and CRM...
Best Practices
🥇What is Relationship Marketing? Definition
🥈Is Relationship Marketing a New Paradigm
🥉Relationship Management in Chinese Culture: Guanxi (关系)
Contracts, Penalties and Fees
What is International Relationship Marketing (IRM)?
Relationship Marketing Focus
Relationship Marketing as Part of your Strategy and Tactics
Relationship Marketing Should be a Systematic Approach
Relationship Marketing Strategies in Retail
Relationship Management and The Creative Industries
Increasing sales by relationship marketing
Relationship Marketing and Perception
Relationship Marketing in Banking
Relationship Marketing and Customer Loyalty
Selling is transforming a LEAD into a DEAL
It`s all about Relations
The ART of Relationship Marketing
Relationship Marketing Critics
Relationship Marketing Levels


Relationship Marketing
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