Manage Change Like a Salesman

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Six Change Approaches > Best Practices > Manage Change Like a Salesman

Manage Change Like a Salesman
Rebecca Roe, United States, Member

In order to make effective change, the manager has to believe in the change. It is top down. You hear words like "buy in" which means a manager has to talk up the change and make it practical and tangible to the people who are going to make the change. Not all change is a choice, rather it's something that managers are mandated to enact. You have to believe in the change yourself in order for others to follow willingly and to make it most successful. Interesting that sales and marketing must be present in whatever quality to make the change more palatable. Managers must know their demographic, players strengths and weaknesses, the "depth of the " and pitfalls that would make the change more difficult to enact. (...) Read more? Sign up for free
 

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We are Always Selling
Rafael Acosta, Coach, United States, Member

(...)
 

 
Change and Sales are All About Listening and Influencing
Lindhout, Entrepreneur, Netherlands, Member

(...)
 

 
Selling is About Creating Urgency and Begins with Communication
Rick Garlick, United States, Member

(...)
 

         
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