How to Secure Short-term Wins (Kotter)? Ideas

Change Phases
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Change Phases > Best Practices

Jaap de Jonge, Editor, Netherlands
The 8-Step Change Model sets out the eight key phases of any major change effort, arguing that neglecting any of the steps can be enough for the whole initiative to fail. By paying close attention to these 8 steps, you can avoid many frequently made mistakes in changing organizations and avoid wasting a lot of money and effort. According to John Kotter, for an (organizational) change to happen, the sixth step is to backup the vision with appealing early successes, convincing those who still doubt the change effort, and silencing any hidden critics and negative thinkers. Some ideas to securing short-term wins are:
  • Don't declare victory too early and keep building on the change.
  • Realize that the quick wins are just the start of the total effort to achieve long-term change.
  • Analyze each successful project (or failure) and implement improvements (see ).
  • Define goals and KPIs to continue building on the momentum you've achieved (see ).< (...) Read more? Sign up for free

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