Kotter's New 8 Accelerators for Strategic Change
Gary Wong, Consultant, Canada, Member
KOTTER'S ORIGINAL 8-STEP METHOD
John Kotter published his “Leading Change” article in the 1995 issue of HBR. He introduces a framework with which at the time resonated with many readers:
- Establish a sense of urgency.
- Create a coalition.
- Develop a clear vision.
- Share the vision.
- Empower people to clear obstacles.
- Secure short-term wins.
- Consolidate and keep moving.
- Anchor the change.
In 1996 he released a book version. In the book preface he states, “Unlike the article, the book has dozens and dozens of examples of what seems to work and what doesn’t. In this sense, it is more hands-on and practical."
Kotter’s original eight-step process (1996) is very much top-down and places heavy emphasis on getting the early steps right. Change is seen as linear rather than cyclical, which implies that an idealistic end state can be reached rather than iterated towards.
A CHANGED WORLD
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