Can a Blue Ocean Eventually Turn Into a Red Ocean?

Blue Ocean Strategy > Best Practices > Can a Blue Ocean Eventually Turn Into a Red Ocean?

Can a Blue Ocean Eventually Turn Into a Red Ocean?
B. Sai sastha, Consultant, India, Member
When a company creates a blue ocean by foreseeing an opportunity, there is always a chance of other companies entering the same segment by sensing the opportunity already created. Thus, can we say that a BOS eventually changes into a ROS?...Sign up

Pallavi, Student (MBA), India, Member
Exactly, a company tries to create an opportunity for itself, but competitors also watch the strategies of their rivals and this creates opportunities...Sign up

Blue to Red
Hisham Albuolayan, Analyst, Saudi Arabia, Member
Yes, if you did not protect your Blue Ocean by some ways of patent or know-how....Sign up

Blue Ocean Turning into a Red Ocean
CJ Villegas, Investor, Philippines, Member
I believe that Blue Ocean is a strategy, and therefore, businesses should try to protect their blue ocean in order to keep uncontested regions ...Sign up

Coping with Competition
BNYa, Consultant, India, Member
After a while, the Blue Ocean becomes red by entry of competition which is inevitable. However by being a pioneer, the BO creator should have made eno...Sign up

BOS Monopolies
BNYa, Consultant, India, Member
If a blue ocean survives longer without turning into a red ocean, only the limited interests of the pioneer are served and the overall interests of...Sign up

BOS, Then ROS. Inevitable?
joan lawla, Professor, Jamaica, Member
I think both are part of a process of strategy - every company would be happy to be in a blue ocean but because of the nature of business and markets,...Sign up

ROS Creates BOS
revina ama, Student (Other), Ghana, Member
In a world where there is competition, there are lots of innovations. Innovations to bring better products to customers and consumers and innovations ...Sign up

Jacqui Baumgardt, Manager, South Africa, Member
There are sharks even in blue water. Maybe more visible but they're there nevertheless. So perhaps that's the place to be until there is an attack in ...Sign up

Special Interest Group Leader
Andrew Nelson

Blue Ocean Strategy
Best Practices


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