Can a Blue Ocean Eventually Turn Into a Red Ocean?

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When a company creates a blue ocean by foreseeing an opportunity, there is always a chance of other companies entering the same segment by sensing the opportunity already created. Thus, can we say that a BOS eventually changes into a ROS? (...) Read more? Sign up for free

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		BOS --> ROS Pallavi, Student (MBA), India, Member
	Exactly, a company tries to create an opportunity for itself, but competitors also watch the strategies of their rivals and this creates opportunities for them also. Main point is the company started first, then others follow.

		Blue to Red Hisham Albuolayan, Analyst, Saudi Arabia, Member
	Yes, if you did not protect your Blue Ocean by some ways of patent or know-how.

		Blue Ocean Turning into a Red Ocean CJ Villegas, Investor, Philippines, Member
	I believe that Blue Ocean is a strategy, and therefore, businesses should try to protect their blue ocean in order to keep uncontested regions - just like what Microsoft did. When a business looses its uniqueness and USP then indeed it's blue ocean turns to red.

		Coping with Competition BNYa, Consultant, India, Member
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		BOS Monopolies BNYa, Consultant, India, Member
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		BOS, Then ROS. Inevitable? joan lawla, Professor, Jamaica, Member
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		ROS Creates BOS revina ama
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		Sharks Jacqui Baumgardt, Manager, South Africa, Member
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