How to Avoid Imitation of Blue Ocean Strategy?

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Blue Ocean Strategy > Best Practices > How to Avoid Imitation of Blue Ocean Strategy?

How to Avoid Imitation of Blue Ocean Strategy?
After creating a new market/industry, how can competitors be restricted to imitate the same. Is a complete overlook by the competition possible ? (...) Read more? Sign up for free

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Protecting a Blue Ocean
A similar discussion is also relevant with Core Competences and the Resource-based View. How do you avoid copying / imitation?

Avoiding Imitation of Blue Ocean
That is something called your "TM". One basically cannot stop people from imitating, but one can still work in BOS finding the UNIQUE space and till someone imitates you, you are the leader.
There are some legal options that do not allow imitating of some products for so many years. I think that is much possible with all R&D Products.

Competition is Good
Samir Randive, Manager, Australia, Member
Referring to your question, Jalpa: No matter what you create or where you do business, competition is the most important factor to succeed. Can you imagine playing a game without anybody in the field. To win the game you have to beat somebody. Competition always brings out best of the business. Without competition, any business will become complacent and eventually over a period loses its competitive strength. Also for the customers to notice the products, competition is important.


Replication of BOS Ideas
Andrew Nelson, CEO, Australia, Member

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