Using Blue Ocean Strategy Inside Companies

Blue Ocean Strategy > Best Practices > Using Blue Ocean Strategy Inside Companies

Using Blue Ocean Strategy Inside Companies
Bekti Harsono
Many people think BOS is only applicable for creating new markets, outside a company. Though, the Blue Ocean concept can also be applied while working inside companies. Discovering new/breakthrough in problem solving, effectively get the result will result in better business for the company. Why I say inside a company? Not every single one of us has a business mind / orientation / talent. Most of creative & genius people need someone else to sell & convert their ideas to become money. So, yes, we need to think out of the box, given we have searched in every single corner INSIDE our box....Sign up

Blue Ocean strategy
It's all about new ideas, innovation and out of the box thinking. And of course these opportunities can be fetched from the existing market trends. On...Sign up

Special Interest Group Leader
Andrew Nelson

Blue Ocean Strategy
Best Practices


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