Blue Ocean Strategic Sequencing - Apple


 
Blue Ocean Strategy > Forum > Blue Ocean Strategic Sequencing - Apple

Blue Ocean Strategic Sequencing - Apple
Rac, Financial Consultant, Member
I think Apple computers have demonstrated remarkable success of Blue Ocean strategies time and again by launching new products: first iMac, then iPods, then iPhones and now iPads. I hope they keep this up......Sign up
 

 
The Blue Ocean of Apple
franco scolari, Manager, Italy, Member
Apple is product wise the most concrete and "touchable" example and practical application of BOS:
Nobody was even expecting the iproduct family, ...Sign up
 

 
Apple's Alleged Blue Ocean
R.F.E. Peters, Student (Other), Netherlands, Member
There is a thin line between a Blue Ocean and just product differentiation and I think Apple i...Sign up
 

   
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